Today I went to Esch-sur-alzette in the south west of Luxembourg to take some pictures of an old steelworks. I took around 40 pictures in total
The following pictures were the pictures I liked in particular. However I will be producing a podcast detailing all of the photos in due course.
The aim of the steelworks is due to the correlation between the Industrial genre of music.
The following images will be narrowed down once again through audience feedback and eventually processed through Photoshop to create an optimal final digipak product.
The following video is some audience feedback to my second cut.
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For the next cut I intend on working on some of the feedback.
Summary:
Likes:
- Make up
- Performance and narrative combination
- More aggression
- Good close up overlay with the band
Dislikes:
- Length of the moon shot
- Switch in layering
- Lip synching needs improving (consistency)
- Shaky shots
- Make layering more smooth
- Long shot of the band was too long
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This cut has all first draft band performances that will likely be re-done to a higher level. This cut also shows existing narrative shots but needs two re-done.
My core/ primary audience is males, aged 13-25. The
reasoning behind this is to specifically target a younger fan base that are
perhaps new to the artist or genre. The dark colours, low key lighting and gothic imagery are
something that I hope entices and gratifies the new audience with a more
un-conventional (mainstream) look to the video.The new fan base could perhaps produce a contested reading.
However my secondary audience is existing NIN fans (Male and
females) aged 25-44. The existing NIN fan base is a large audience to tap into
and would produce a preferred reading if the simulacrum and black and white
influenced graphics (Reference to 'We're In This Together') are enjoyable.
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Utilising 'Uses and gratifications theory' (UG theory) is an
important step in implementing a preferred reading with my audiences. This can
largely be achieved through the simulacrum of Trent Reznor as well as the dark
visuals which are reminiscent over the course of many NIN videos.
I'm hoping both audiences will be able to relate to the
sexuality and angst both displayed in the video.
- All income groups (Socio-economic class)
- Ethnicity is more aimed towards Caucasian group due to the
white cast and genre of music
- Social networking such as Facebook will be highly prevalent
Award research:
'The act has received four awards from 25 nominations,
including two Grammy Awards for the songs "Wish" and "Happiness
in Slavery" in 1993 and 1996 respectively. Nine Inch Nails have received
two Kerrang! Awards; one of them being the Kerrang! Icon in 2006, honouring the
band's overall contributions since 1988 and long-standing influence on rock
music. The band has also received nine nominations from the MTV Video Music
Awards for several of its videos, including two nominations for the
"Closer" music video and five nominations for "The Perfect
Drug" music video, including Video of the Year.' - Wikipedia- Legacy (Wiki)